e-commerce integrations
Custom integrations of e-commerce sites with third party applications are a particular speciality of Webreality.
Sales channels, payment gateways, price comparison sites, stock management systems and more.
Sales channel integration
Google Base
Google Base is a place where you can easily submit all types of online and offline content, which Google will make searchable. (If the content isn’t online yet, Google will put it there). You can describe any item posted with attributes, which will help people find it when they do related searches. Based on your items’ relevance, users may find them in their results for searches on Google Product Search and even the main Google web search.
We have developed ReMarket (our ecommerce framework) so that it is fully integrated with Google Base, enabling our ecommerce clients to list their catalogue with Google Base.
eBay
ReMarket can plug into eBay to duplicate products from the ecommerce store directly so that they are also sold on eBay. The eBay catalogue can be managed from within the ReMarket user interface, and eBay sales are processed through the same channels as standard orders received through the original website.
Payment gateway provider integration
A Payment Gateway Provider enables the transfer of payment from the ecommerce shopping cart to the acquiring bank. We have successfully integrated ReMarket with the following Payment Gateway Providers:
Price comparison site integrations
Price comparison websites are essentially search engines enabling the user to find stores selling products on-line. They do this through a results page which lets the user compare products based on price, brand, delivery costs, shop and product features.
ReMarket produces a data feed containing all of the products which the client wishes to be listed on the comparison website. An automated daily FTP service provides the comparison website with the product details. A commission is paid to the comparison website for every click through from their website.
We have successfully integrated ReMarket with the following services:
Stock management systems integrations
Large e-commerce ventures often stem from successful offline commercial ventures which use sophisticated Stock Management Systems. To make the transition from offline to online retail as seamless as possible, it is essential for the stock levels to be monitored to take into account ecommerce sales. For this reason ReMarket has been integrated with Stock Management Systems in order to reconcile sales.
We have successfully integrated ReMarket with the following Stock Management Systems:
Others
Webloyalty integration (3rd party advertising programme)
Webloyalty operates by placing a small banner ad on the post-buy confirmation page, e-commerce sites can increase revenue, site visits, and customer satisfaction. Customers are offered a free trial of premiere reward, discount and travel protection programs.
"What Webloyalty does is to put a relevant offer in front of internet shoppers. Consumers who take it up benefit from significant savings. The retailers who offer the programme benefit by tapping into a lucrative stream of incremental revenue. Because Webloyalty benefits all parties, we believe programmes of its nature will grow significantly over the next few years" - Neil Saunders, Consulting Director of Verdict Research.
We have successfully integrated ReMarket with Webloyalty.
Affiliate Window integration (online marketing network)
Joining the Affiliate Window network gives you access to hundreds of merchants offering CPA commissions and incentives for promoting their products and services. Affiliates are often website owners who are prepared to divert their targeted traffic, via banners, buttons or text links, to areas of your site. They would consider doing this on the basis that any sales accruing from that diverted traffic would earn them a commission.
We have successfully integrated ReMarket with Affiliate Window.
Blogger.com integration
ReMarket has been developed to integrate with the blog engine Blogger.com. ReMarket can download blog articles directly to the ecommerce store front end. The ability to publish and edit articles through ReMarket is currently under development.
Website Syndication
Web syndication is a form of syndication in which a section of a website is made available for other sites to use. Some e-commerce stores will sell products with strict brand guidelines requiring website syndication to varying extents. ReMarket can syndicate with 3rd parties where required.